Hyve Studio and Sleepwell collaborated to produce visually stunning renders and animations for the brand’s mattress offerings. The goal was to bring Sleepwell’s brand vision to life by showcasing the features and benefits of its products through visual media.

The partnership resulted in more than 100 renders and 30 animations that captured the essence and quality of Sleepwell’s mattresses and foams. In addition, 15 technology videos were produced, each focusing on a different premium foam used in Sleepwell’s mattresses.

The technology videos used 3D and visual graphics to illustrate the unique features of each foam, such as its density, firmness, support, and breathability. To showcase the comfort and hygiene factors of the foams, human elements were added with the help of chroma shoots, showing how the foams adapt to the body shape and temperature, and how they prevent dust mites and bacteria. These videos aimed to provide a detailed and engaging visual explanation of the technology behind Sleepwell’s foams.

These videos not only highlighted the technology but also provided an engaging and informative visual experience for potential customers.

Through our comprehensive approach, we successfully communicated Sleepwell's commitment to quality, comfort, and innovation in the sleep industry.